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#optimization
Email marketing
The Best Time to Send Email (and How to Find Yours)
Generic “best time” charts are a starting point, not an answer. Here is how to find the send time that works for your list.
Elena VasilyevaApr 24, 20265 min
Email marketingEmail A/B Testing: What to Test and How to Read Results
A practical guide to A/B testing emails — what to test, how big a sample you need, and how to avoid fooling yourself.
Elena VasilyevaMar 13, 20266 min