The Best Time to Send Email (and How to Find Yours)
Generic “best time” charts are a starting point, not an answer. Here is how to find the send time that works for your list.
Everyone wants the best time to send email. The honest answer: it depends on your audience, and the only way to know is to test. But there are sensible starting points.
Reasonable defaults
- B2B: mid-morning on Tuesday–Thursday tends to work.
- B2C: evenings and weekends often beat work hours.
- Avoid Monday morning floods and Friday afternoon drop-off.
Mind the time zone
"10am" means nothing across a global list. Send relative to each subscriber's local time so everyone gets it at a sensible hour.
Send email that actually lands in the inbox
API and visual editor, SPF/DKIM/DMARC out of the box, analytics and warm IPs. Free tier — 200 emails/month, no card required.
Test your own data
Split a campaign across two or three send times and compare opens and clicks over a few sends. Your list's pattern beats any industry chart.
Schedule by timezone
Sendersy supports timezone-aware scheduling, so a single campaign lands at the right local hour for each subscriber. Start free.
Writes about campaigns, segmentation and automation. Ran email programs for SaaS and e-commerce.
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